Why it makes sense to launch your property to the market on Boxing day.
January is a busy time if you are an estate agent. Lots of new buyers come and register with us in January.
New Year = New Home.
It’s a fact of life that people make decisions about the year ahead over the Christmas holiday and start to act on it as soon as the turkey is eaten. It’s like Gym memberships – but with rather more long term prospects!
It is also a fact of life that Christmas is a prime time for couples getting together, couples breaking apart and family decisions being made about second homes and new buy to lets. In short, if you want to sell your home, January is a great time to do it.
What is less well known is that Christmas is a huge time for property searches – Rightmove sees a huge spike in visits immediately after December 25th.
Just take a look at the chart on the right and see how many people search for property over the period between Christmas and New Year.
So if you want to sell your property in January, the best time to start is NOW.
We can arrange to come and measure up, take our professional photography shots before the Christmas tree and the decorations go up and then be ready to launch your property on to the market on December 26th. That listing delay gives it maximum impact and makes sure it is box-fresh for those all important Xmas holiday buyers. You will get maximum exposure – and the chance of a better price from one of those keen January buyers who have less new properties on the market than usual to choose from.
Don’t just take our word for it – trust Rightmove.
Give us a call on 01983 525710 to book your free market appraisal and we will have you moving at speed in 2020.
Make it a truly Happy New Year!